business strategy
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The Problems of Multiple Accounting Standards
In this global economy, companies don’t try to operate in small…
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Effectiveness of IT in Managing Information within an Organization
The effectiveness of information technology depends on how we use it…
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Customer Interaction in Online and Physical Stores
Even with online stores, some customers still prefer brick-and-mortar stores because…
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Rethinking the Traditional Shopping Mall Experience
In the era of the Internet, Amazon, Walmart, and two-day shipping,…
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Marketing 3.0 and Exxon Mobil: A Mission Statement
Marketing 3.0 is a new approach to marketing where customers are…
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Michael Porter’s Five Forces Model
The Five Forces framework enables companies to find an attractive industry…
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Shaming your Employees is Not the Solution
Employees that are afraid will never speak up, continue looking for…
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Opportunity Costs and Sunk Costs
Some people double down on bad investments and end up losing…
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Customers Are Not Always Right
There is an old saying that declares that “the customer is…
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Blue Ocean Strategy in Product Development Using Netflix as an Example
What used to be a blue ocean for Netflix as the…
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The Failed Business Processes for the Boeing 787 Dreamliner
Boeing should have tested the parts and features of the plane…
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How Lego Aligned Information Systems with Business Strategies
Since Lego creates products based on movies and other characters, it’s…